Want to get on Beats Music? Here's How and Why.
January 28, 2014
Beats Music, the brand new music streaming service, has launched this week in the US, with a number of music aficionados at the helm and a range of exciting new features that are set to light up the world of music streaming. The service is currently available to download on iPhone, Android and Windows Phones, and will offer users on-the-go access to a catalogue with millions of songs. What sets Beats Music apart from the rest of the streaming music world? • Beats Music has pledged to pay the same royalties to major labels as they will to independent artists, which means that musicians that submit and have their tracks played on Beats Music could end up earning 90% royalties on their content. • A link-up with Topspin though their CEO, Ian Rogers, offers a huge level of fan engagement and interaction for both musicians and their fan base. The easy-to-use platform encourages musicians to reach out to their fans and make music a more inclusive experience for them. • The musical algorithms featured within the Beats Music service have got everyone talking. Just For You is a feature which personalises a selection of albums, tracks and playlists, delivering updated versions to users numerous times a day, based on the time of the day, where they are and what they’re up to. • The Sentence is a similar feature; users answer four short questions about their location, what they’re up to, their surroundings and what they feel like listening to, and are presented with a custom-made playlist which utilises their favorite tracks and introduces them to some new ones. • There is no free tier when it comes to Beats Music; all users will pay a monthly subscription rate of $9.99. A deal between AT&T and the Beats brand means that family members can club together on a cheaper deal for just $14.99 per month. • Curation is key. The Beats Music catalogue of more than 20 million songs will be ‘managed and maintained’, with the organisation recruiting experts that boast curatorial experience and vast knowledge of the music industry. How do I get my music on Beats? If you are already using Ditto Music, you don’t have to do a thing to see your tracks appearing on the service - Beats Music is included in every Ditto Music user’s basic package. The standard subscription fee will include all tracks submitted to Beats Music, the traditional online behemoths of Amazon, iTunes, Spotify and Deezer, and hundreds of other platforms where music can be discovered by new cliques of fans and followers. Beats Music is just the latest in a long line of high-profile options for Ditto Music users distributing their music. Anything else I should know? Yes. Beats Music is not your average streaming service. It is a study in personalisation; the complex algorithms, the in-depth curation of content and the uninterrupted streaming unite to create a force in streaming music that has not yet been harnessed. As CEO Ian Rogers said on the Beats Music blog: “The right song at the right time will give you a chill. Make you pull someone close. Nod your head. Sing in the mirror. Roll down the car window and crank the volume to the right.” Beats Music is the latest advancement in music streaming – sign up to Ditto Music today and make sure you’re involved in the revolution.
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