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Ditto Blog

Beatport set to Launch Legal Service for Selling Mixes

Beatport has unveiled a new service called Mixes, which offers DJs a way to legally upload and sell their own mixes.

The DJ makes a mix using songs he or she bought on Beatport, uploads the mix, then manually builds a tracklist from his or her purchase history. The mix will then be available on Beatport for $5.00 / 5.29 Euros. Of the money earned from sales, 10% goes to the DJ, 60% to the labels whose music is included in the mix, and 30% to performing rights organizations.

"We're not going to make a lot of money off of this," says Beatport CTO Peter Siciliano. "This is 'Let's find out what it actually takes and what the cost is to do a legal mix, and then carve out the space however it makes sense.'"

Benefits to the model include -
Labels get royalties from the sale of the mixes due to Beatport's pre-existing relationships with so many record labels.
The DJs themselves get some money from them.
The fact that Beatport takes care of the PROs is significant, as it gives the mix 100% legality, eliminating the possibility of a take-down notice.

Not all Beatport tracks are eligible for use in Mixes at this point and it's currently in an invite-only beta stage, but you can find out more about it on their homepage.